KTM is riding high in 2025. The first half of the year has seen the brand clock impressive numbers worldwide — over 100,000 motorcycles sold to end customers and more than 50,000 units delivered to dealers and importers. It’s a strong rebound that highlights the global love for KTM’s high-performance machines and the brand’s loyal community.
According to KTM CEO Gottfried Neumeister, the key to this momentum is clear: “Only when we put the customer at the center of everything we do — and focus on quality and innovation — will our long-term success follow.”
Back on the Gas
After navigating some challenging times, KTM is firmly back on track. Not only are the bikes selling fast, but inventories have been brought under control, and the supply chain is firing on all cylinders again.
In Neumeister’s words, “Our innovative spirit, unique know-how, and passion are what drive our strong market position. Selling over 100,000 bikes in a tough first half proves that riders across the world still believe in KTM.”
Hiring Mode: Full Throttle
With growth back on the table, KTM is also ramping up recruitment — especially at its Austrian HQ. From skilled specialists to top-level managers, the company is looking for fresh talent both locally and internationally. They’re even offering support for relocation and onboarding, making it easier for global applicants to join the ride.
“If the past few months have taught us anything, it’s that our people are our greatest strength,” adds Neumeister.
Listening to the Riders
Beyond the numbers, KTM is placing a serious focus on customer satisfaction and quality. Through programs like “Orange Blood” and the “Orange Board”, KTM is bringing its community into the decision-making process. The Orange Board — a committee of 15 selected from 5,000+ rider applications — regularly shares feedback with KTM’s top brass, helping steer the brand in tune with real-world rider expectations.
The new Dealer Excellence Center is another key initiative aimed at improving customer experience and strengthening dealer support across markets.
KTM’s 2025 so far? High-revving sales, a re-energized team, and a customer-first mindset — all signs point to an exciting road ahead.
