Fastrack just turned up the volume at Red Bull MotoJam 2026, and if you’re a fan of speed and sick accessories, you missed a banger. The brand took over one of India’s most electric celebrations of performance to spotlight its latest racing-inspired watch collection: Overdrive.
It’s no secret that Formula 1 and motorsport culture have exploded in India. It’s not just a sport anymore; it’s a full-blown lifestyle. From “Motorsport Chic” on global runways to paddock-style streetwear hitting the local scene, the track is officially influencing our wardrobes. Fastrack caught the vibe perfectly, translating that high-octane energy into a bold fashion statement.
The Collection: Fastrack Overdrive Under the Hood
The Overdrive analog watch collection isn’t just about looking fast—it’s about the mechanical precision of racing. The lineup features two distinct designs spread across nine SKUs, priced between ₹6,895 and ₹7,495.
Here’s what makes these watches stand out:
- The Chronograph Micromotor: This variant features a dial inspired by a race car’s hood and a totally reimagined time display.
- The Chronograph Tachymeter: Drawing direct inspiration from racing dashboards, this model is literally built to measure speed.
Whether you’re into bold detailing or functional elements, this collection is designed for a generation where self-expression and “Motorsport Chic” go hand in hand.
Hands-On at the Fastrack Reaction Zone
Fastrack didn’t just display watches at Red Bull MotoJam; they let fans step into the driver’s seat. The Fastrack Reaction Zone was packed with attendees testing their reflexes in high-intensity challenges designed to mimic the pressure professional racers face on the grid.
But the hype started way before the main event. Fastrack hit the ground running with campus activations across eight colleges in Delhi, racking up over 1,500 student registrations for reaction-time challenges. These events turned spectators into active participants, blurring the line between a product launch and a live racing experience.
A Word from the Brand
Danny Jacob, the Marketing Head at Fastrack, summed it up perfectly:
“The rapid rise of Formula 1 and motorsport in India shows how deeply speed and performance have embedded themselves into youth culture. At Fastrack, we’ve always built by listening closely to what excites young India. Overdrive is our response to this growing motorsport movement.”
Where to Buy
Ready to gear up? You can find the Fastrack Overdrive collection right now on fastrack.in, at Fastrack and Titan stores nationwide, and across all major e-commerce platforms.
